SenseView – Proximity Marketing

 

Merging the physical world with the digital through mobile proximity marketing.

Argility SenseView is a powerful cloud-based platform that allows consumers to receive
opt-in, proximity-based communications on their mobile devices.

This mobile marketing solution enables immediate, effective contextual content delivery using state-of-the-art, easily deployed beacon technology. It gets the right content to the right individual consumers at the right time in the right place.

It delivers customised, content-rich messaging in real-time through an Argility-built platform. Low-energy Bluetooth is used to connect smartphones to strategically placed beacons that trigger messages when someone approaches, enters or leaves a specified location.

You can use Argililty SenseView as either a cloud-based or on-premise solution.

What are beacons?

Beacons are low-energy Bluetooth devices that can be attached to almost any surface. They connect to mobile devices via apps downloaded onto the device, sending rich content, which can include voice, images, audio and video.

Gartner predicts that 3.5 billion active beacons will be installed by 2018, which will obviously also drive revenues from mobile advertising and marketing.

A healthy 73% of shoppers are more likely to make in-store purchases on receiving beacon-triggered content, such as offers and promotions*.

How Beacon Triggered Marketing Can Boost In-Store Sales

Argility SenseView can be delivered either as an on-premise or cloud-based solution.

ARGILITY SENSEVIEW DELIVERS

Precise mobile marketing actions

Context- and location-based information that aligns with precise marketing strategies can be sent to consumers in real time.

No name branding

Allows companies to endlessly customise platforms, apps and messages for maximum brand impact.

Analytics and reporting

Detailed data is collected, analysed and interpreted to serve in crafting even more effective future strategies and campaigns.

The power of the Internet of Things

The use of beacon matrices through which consumers move is a powerful new application of IoT technology.

Rich mobile customer experience

The customer experience is more immersive and context-based, thus becoming more relevant to the individual customer.

Ongoing customer personalisation

The relationship between company and customer is strengthened through ever more personalised mobile marketing and messaging.

HOW ARGILITY SENSEVIEW BENEFITS YOUR BUSINESS

Extend CX to all touch points

Boost in-store sales

Increase walk-in traffic

Collect even more customer data

Earn more customer loyalty

Deliver cutting-edge CX

IoT is going to become a central part of the consumer experience. Get a head start with Argility IoT

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Argility SenseView - Full Brochure

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FIND OUT HOW YOU CAN USE SENSEVIEW TO GAIN MORE MOBILE MARKETING ROI


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