Digital Advertising

 

Intelligent online advertising management for higher conversion rates.

Argility Digital Advertising (powered by Wassp) enables targeted digital advertising through a complete understanding of:

  • Who your customer is

  • Their behaviours – browsing, visiting, buying, renewing etc.

  • When and how they are buying

  • How they engage with you – online, in-store, on social media, etc.

  • Support online marketing efforts

You can then anticipate behaviour, drive activity and target customers through referrals, community engagement, campaigns and traditional marketing techniques.

Argility Search Engine Marketing (powered by Wassp) automatically extracts multiple search descriptors and associated attributes from your search engine marketing inventory system. Argility Search Advertising automatically loads these descriptions, per product or service, into Google AdWords.

This ensures that multiple search permutations result in your ad being displayed.
Clicking on the ad will ensure that your customers land on the correct product location on your website, all without having to pay for specific AdWords.

In this way Argility Search Advertising provides search engine marketing that has proven to pay for itself repeatedly.

Argility Digital Advertising and Argility Search Engine Marketing are available on-premise or delivered through the cloud.

ARGILITY DIGITAL ADVERTISING DELIVERS

Advanced analytics

Highly effective data mining allows digital advertising campaigns to benefit from deep customer insights.

A/B testing

Different collateral variations are tested against each other to determine which will deliver the best ROI.

Faster campaign deployment

Powerful campaign management tools allow for rapid deployment of digital advertising collateral.

Faster, more accurate Adwords updating

Automatic updating means no manual capturing with no delays in changing ads, for truly dynamic digital advertising management.

Centralised publishing

Large catalogues of digital advertising assets can be handled with ease and efficiency.

Highly granular SEM targeting

Ensures that all ads are highly relevant and tightly targeted to users’ search terms for maximum fulfilment on click-through and optimised conversion.

HOW ARGILITY DIGITAL ADVERTISING BENEFITS YOUR BUSINESS

Optimise your online ad spend

Better Google Adwords targeting

Higher Adwords conversion rates

More tactical control of Adwords

More powerful, effective Adwords

Improved digital advertising ROI

Social media marketing is a critical aspect of omni-channel engagement. Enable it with Argility Social Media Marketing

LET US MANAGE YOUR DIGITAL ADVERTISING OR SEM FOR MAXIMUM IMPACT AND ROI

Click here for a callback from one of our experts, whether you need an on-premise or cloud-delivered solution.